国外英语考试《GMAT》试题（网友回忆版）一
[问答题]1.The following appeared in a letter （江南博哥）from the manager of a rock band named Double Rice.
“One year ago, tickets for Double Rice’s concerts in stadiums around the coundivy took, on average, at least 24 hours to sell out, if they sold out at all.But the band has been enjoying a surge in nationwide popularity among 14 to 25 year olds, and the 30,000 tickets for a recent concert in Megalopolis sold out in 12 minutes.Clearly the ticket sales in Megalopolis are a result both of the band’s increased popularity and of the advertising campaign run in Megalopolis by the Ad Lib advertising agency.Thus, in order to ensure that the band’s success in Megalopolis is repeated across the coundivy, the band should hire Ad Lib to duplicate the Megalopolis ad campaign on a nationwide scale.”
Discuss how well reasoned you find this argument.In your discussion, be sure to analyze the line of reasoning and the use of evidence in the argument.For example, you may need to consider what questionable assumptions underlie the thinking and what alternative examples
or counterexamples might weaken the conclusion.You can also discuss what sort of evidence would sdivengthen or refute the argument, what changes in the argument would make it more logically sound, and what, if anything, would help you better evaluate its conclusion.
  参考答案：【参考范文】
The manager of the rock band Double Rice (DR) concludes that the band should hire the advertising agency Ad Lib to promote the band throughout the country.To justify this conclusion the manager cites Ad Lib’s campaign to promote a recent DR concert at a large venue in Megalopolis.Tickets for this concert sold out in 12 minutes, whereas one year ago tickets for DR concerts at large venues rarely sold out in less than 24 hours—if at all.The manager reasons that the Megalopolis success must have been attributable to both Ad Lib’s efforts and DR’s popularity.The manager’s argument is flawed in several critical respects.
sort of in order
To begin with, assuming that the Megalopolis success was in fact due to DR’s popularity th
ere, the manager overlooks the possibility that Ad Lib’s campaign had nothing to do with that popularity.Perhaps the band recently became overwhelmingly popular due to a new hit song or to a revival of the type of music DR plays.Either scenario, if true, would serve to undermine the manager’s claim that Ad Lib’s efforts are to be credited for the Megalopolis success.
The manager also overlooks the possibility that one or more factors other than Ad Lib’s efforts or DR’s popularity were instead responsible for the Megalopolis success.For instance, perhaps DR shared the bill at the concert with another band, whose appearance was the actual reason for the concert’s success.If so, this fact would seriously weaken the manager’s claim that the Megalopolis success is attributable to Ad Lib’s efforts and to DR’s popularity in Megalopolis —whether or not that popularity resulted from Ad Lib’s campaign.
Even assuming that either DR’s popularity or Ad Lib’s campaign, or both, were responsible for the Megalopolis success, the manager’s claim that this success can be repeated elsewhere might nevertheless be unwarranted.Megalopolis might not be representative of
most cities in which DR plans to appear—in any one of various ways that would adversely impact ticket sales in other cities.For instance, perhaps DR hails from Megalopolis and has far more fans in Megalopolis than any other city.Or, perhaps the kind of ad campaign that is Ad Lib’s specialty, although effective in Megalopolis, would not be effective in most cities.
Finally, in concluding that DR must hire Ad Lib in order to ensure similar success throughout the country, the manager assumes that Ad Lib’s services are both necessary and sufficient for this purpose.Yet the manager has not provided any evidence to substantiate either assumption.Lacking such evidence, it is just as likely that some other ad agency would be equally or more effective.Even if Ad Lib’s services are necessary to achieve the manager’s goal, it is entirely possible that Ad Lib’s services would not suffice to ensure similar success elsewhere—due to the sort of factors mentioned above that might have contributed to the Megalopolis success but would not come into play in other cities.
In sum, the manager has not convinced me that DR’s interests would be well served if and only if it hires Ad Lib to promote the band throughout the country.To bolster the argument th
e manager must rule out all other possible reasons for the success of the Megalopolis concert, and must show that Ad Lib is capable of achieving similar success in other cities.
[问答题]2.The following is taken from an advertisement placed in a weekly business magazine by the Dickens Academy.
“We disdivibuted a survey to senior management at International Mega-Publishing, Inc.The result of the survey clearly indicates that many employees were well prepared in business knowledge and computer skills, but lacked interpersonal skills to interact gracefully with customers.International Mega-Publishing decided to improve customer satisfaction by sending their newly hired employees to our one-day seminars.Since taking advantage of our program, International Mega-Publishing has seen a sharp increase in sales, an indication that the number of their disgruntled customers has declined significantly.Your company should hire Dickens and let us turn every employee into an ambassador for your company.”

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