Online Video Consumption in APAC and “Total Video”
CASBAA Convention 2014: Brightcove Seminar –“OTT – Think Differently”
tablet和laptop的区别Joe Nguyen, Senior Vice President, APAC, comScore, Inc.
@jnguyen jnguyen@comscore
Worldwide: PC users crossed over 300B videos/month
With an average of
202 videos/viewer/mo.
And an average of 952
minutes/viewer/mo.
Taiwan: Non-local publishers dominate
Malaysia: YouTube channel partners do well
Japan: Males watch 2X more online video than females
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